Crowdfunding Scams and the 5 Red Flags to Watch Out For

Although the discussion of fraud inside crowdfunding is gaining precedence—with the clever term “scampaign” rising from the ashes of lost dollars—there is some disconnect between what crowdfunding backers determine a scam, and what the...
Continue reading

Making Your Debut: Best Practices for Crowdfunding on Your Own Website

When it comes to crowdfunding, few decisions are as important as choosing to skip the traditional platform and go solo. Making the choice to crowdfund on your own website may seem like a bold move, but...
Continue reading

Step-by-Step Guide to Marketing Your Crowdfund. Part 3 and Part 4: Generating Media Buzz, Building Your Community & Solving Paid Acquisition

In Part 1, we covered Optimizing Landing Pages for Crowdfunding. In Part 2, we explored all things Social, Content and SEO. If you haven't already, check out those reads before finishing the series! Part 3: Generating...
Continue reading

Step-by-Step Guide to Marketing Your Crowdfund. Part 2: Building Your Online Presence Through Social, Content, and SEO.

In Part 1, we covered Optimizing Landing Pages for Crowdfunding. If you haven't read it, we suggest checking it out before reading on. Now that you’ve got a website and built out some landing pages...
Continue reading

Step-by-Step Guide to Marketing Your Crowdfund. Part 1: Optimizing Landing Pages

You could have the best product in the world, but if no one knows about it, no one’s going to buy it. It’s up to you and your team to build hype, create super...
Continue reading